March 2020

Flexibility is the key to adapting your Easter brand design during UK lockdown

Easter is coming up and that is typically when we see brands use images and illustrations of families embracing,...

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Why Becks Neale is the right branding specialist for your charity

During a pandemic, it is crucial to send your team, staff, and the public messages about the mental support,...

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The positive impact of design

Changing the world brand by brand Since I began my career within brand design I was acutely aware of...

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Spread messages of hope and support during Coronavirus

When you get your charity’s brand, messaging, tone, and voice out to the public during a pandemic, it has...

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How charities can use design and digital assets to raise money and reach the public during Coronavirus

Yesterday, the government announced new regulations for the Coronavirus. One of those is social distancing; to cancel public gatherings,...

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How brand colour makes a monumental impact

More brands are turning towards colour psychology before deciding on colours for their logos, brand designs, fonts and more....

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How an 1860 animal charity has made a mark in 2020

Established in 1860, Battersea was known as Battersea Dogs & Cats Home. It was, and still is, a cherished...

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Brand development: Barnardo’s charity success story

After conducting extensive research from a charity’s marketing team, launching a brand refresh shows the public and its supporters...

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How to create a spring and summer rebrand design for your charity

Traditionally, donors give less to charities during warmer months. But marketing experts have proven that this does not need...

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Rebrand to establish brand positioning

The challenge: Rebrand to develop and establish Chris’ brand positioning within the corporate market Brands continually evolve to support...

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What to consider before doing a rebrand

Too often I have seen charities, and even businesses, jump into a rebrand because they see their competition doing...

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