May 2020

brand design strategy

How UK charity design continues to change due to COVID-19 – Part 1

When the coronavirus hit, charities quickly went into action. They altered their services to match the changing needs of...

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brand colour, brand design strategy

Use summer colours to restore

Most summer charity events, music festivals, sporting events, including our beloved Wimbledon are postponed until 2021. This leaves the...

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inspire hope

How the strong iconic RNLI brand delivers

Royal National Lifeboat Institution (RNLI) branding always delivers three words: active, personal and reliable The RNLI is an iconic...

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brand design strategy

Why illustrations are effective with multiple generations and cultures

‘A picture is worth a thousand words,’ is a well known saying for a reason. Humans are visual creatures....

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brand design strategy

VE Day slogans, fonts and war signs became our rally cry

This long weekend is Victory of Europe (VE) Day. It is a time for us to come together, virtually...

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brand colour

The impact of colour in post-coronavirus times

When our brain looks at a colour, it translates that colour into instant feelings, opinions, and thoughts. It becomes...

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Cotswolds, England UK

authentic design to tell your story
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