A personal approach to brand strategy for purpose-led founders Whether reviewing, refreshing or developing a new brand, my process...
The health of our planet is vitally important, and I believe we can work together to restore biodiversity and...
Your brand has the power to make a difference in how your business is seen, heard and felt. It...
Creative design support to work around the challenges of Covid-19 The impact of Covid-19 on charities has presented many...
Celebrating their 40th Anniversary, BBC Children in Need (CiN) raised over a staggering £37m during their lockdown November appeal....
Ethical branding is woven into every factor of a brand’s communications, internally and externally It is a powerful tool...
Brand culture is at the heart of your brand story It is the vision, values, goals, and the essence...
The changing landscape More and more organisations and businesses are delivering their services online and working remotely. Enforced by...
With the rise of hate speech and abusive rhetoric being posted on social media, internet platforms are taking action....
I love seeing brands work towards becoming fully sustainable. They are creating ways to align their sustainable goals with...
When schools first closed down across the UK, charities recognised it as a risk to the wellbeing of kids....
Shape the future you want to see Branding tells a story. It has the power to create profound statements...
For some, including family and friends, the pandemic has not been easy. Some relatives struggled, and continue to struggle...
The COVID-19 pandemic made the Scouts rethink its traditional practices and services The 113 year old charity recognised how...
‘A picture is worth a thousand words,’ is a well known saying for a reason. Humans are visual creatures....
This long weekend is Victory of Europe (VE) Day. It is a time for us to come together, virtually...
After the coronavirus, when life returns to a new “norm” after lockdown, your supporters, team, and regulars will have...
Families are spending more time together walking, playing games, and joining in on group video calls to relatives, classmates,...
Branding is not about randomly splashing your logo on a marketing piece or product. Your branding signifies your purpose,...
The coronavirus has put the charity sector and their services front and centre. Notifying internal and external teams regarding...
Easter is coming up and that is typically when we see brands use images and illustrations of families embracing,...
When you get your charity’s brand, messaging, tone, and voice out to the public during a pandemic, it has...
You need to be seen and heard for the right reasons. This means communicating your thoughts, your message, and...
Taking to the road… Brand Identity Design Once you have received your bespoke logo design, ready in the file...