Tag: brand experience

Brand focus word ‘green’ Part 3 – new growth and life

In Part 1, I explored what a brand focus word is and why I’d chosen the word green, in...

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How to enhance your brand communications

Your brand has the power to make a difference in how your business is seen, heard and felt. It...

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From brand to boxes!

Using colour and design to plan, organise and categorise At the time of writing I’m in the process of...

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Impact of colour

Creating connections I expect you’ve heard the expression ‘we eat with our eyes’. It refers to that initial impression...

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A cautionary tale about guest loyalty

For hoteliers – based on a true story all about ‘the customer experience’ that either leads to guest loyalty...

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Defining your brand experience

Think of your business as a garden in full bloom – the beautiful colours, textures, scents… how does it...

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Your unique space

Think of your business as a garden – a space bespoke to you that you can create exactly how...

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