Authentic brand strategy and design for visionary founders and changemakers

On a mission to inspire and kindle agents of change for nature and wellbeing

Through understanding your story, we co-create and develop an authentic, inspiring brand entity that’s fully aligned with your purpose and vision, transforming feelings of overwhelm and doubt into a renewed energy, confidence and clarity. A brand that you love and one that you can completely step into. A brand that changes how your business is seen, heard and felt.

When you lead with purpose, others will follow.


An authentic brand adds value & originality

Your brand is one of the most valuable assets you own. It’s the first impression the world perceives of your purpose-led organisation. It differentiates your service and support, setting expectations and standards. It represents and honours all that you stand for.

Discover the authentic ingredients

Builds trust & loyalty

With purpose at the heart of your brand, you are laying the brand strategy and foundations for long term success. By dedicating time to understanding who you are as a brand, as well as the needs and aspirations of your clients and supporters, you begin to develop meaningful, genuine connections and collaborations.

We resonate with shared values, hopes and the powerful stories that are held within. Your brand is your purpose made authentically visible.

View portfolio

It all starts with you & your story

What positive difference are you striving to make in the world?

Plan your brand adventure

Come join me to define your purpose and create your vision for a better world.
 


{testimonial}

“Outstanding!
Becks has been such a great help to me, right from the start of my business. She designed my (brand identity) and has continued with other projects as they arise. She can take my vague ideas and create amazing content.”

‑ Ian Sheekey - Director and Founder IS Accountancy ‑

“Becks is an outstanding professional, highly efficient and creative. Becks understands the task and approaches it with care, and a high level of professional expertise, leaving you with a top quality end product/design.”

‑ Revd Canon Jonathan Triffitt - Director Mission & Ministry and Deputy Diocesan Secretary ‑

“A huge thank you for your support to Sheena/YMCA…it is very much appreciated”

‑ Martin Stockley - Senior Operations Manager YMCA Bournemouth | Poole & Christchurch ‑

“WOW WOW WOW!! Becks, I love it – thank you so much! You have absolutely captured the ethos and feel of what Waste Knot is.” 

‑ Jess L - Founder & Director | Waste Knot ‑

“Committed, passionate, detailed and professional, resulting in beautiful work.”

‑ Harry A - Wimborne ‑

“Many thanks – it looks great! Excellent work!”

‑ Alan C - Bournemouth ‑

“Becks is very knowledgeable and talented and has a clearly defined process to help you build a brand that is very personal to your business. Love it! It fits the brief completely.”

‑ Mike N - Swindon ‑

“That is perfect! Thank you so much and consider it very much approved. Thanks also for the quick turnaround.”

[Festive version of brand identity for seasonal marketing]

‑ Mike N - Chartered Accountant ‑

“Thank you to Becks Neale for her work bringing my brand to life. Loving the final look! Really excited to launch our new branding, bringing together all the elements of the work that we do.”

‑ Marion H - Mental Health First Aid Trainer. Award winning coach. Chair, CIPD | Protea Solutions ‑

“Love the structured nature of the content and the examples you’re giving to help learners visualise for themselves.  The bite sized videos also work really well to keep up momentum.”

‑ Nikie F - Director of Curious Lighthouse Learning Consultancy, Portsmouth ‑

“The branding is superb Becks. Great to work with like-minded people.”

‑ Jayne C - Freelance Web Developer, Wales ‑

Love the new branding for Aspire”

‑ Nikie F - Director of Curious Lighthouse Learning Consultancy, Portsmouth ‑

“Becks you are amazing!!! 😊”

‑ Beverley P - Award Winning Business Mentor | Aspire4BUSINESS ‑

“Thank you so much really pleased with it”

[Brand touchpoint design: introductory leaflet]

‑ George B - Business Development Manager | Dudsbury Golf Club ‑

“Let me start by saying that the branding experience has been amazing and we’ve really enjoyed the output and your professionalism. I’m absolutely blown away by the final result.”

[Rebrand and development project]

‑ Chris L - Southampton ‑

“Well done it looks great, we are very happy with it. Thanks for all of the good work you have done for us.”

[Brand touchpoint design: clothing label tag in the style of a bookmark]

‑ Andrew A - New Forest ‑

“We are particularly pleased with the clean, bright feel, which speaks to us of positivity and happiness, something that we think should play strongly with students 😊… we are excited to see what transpires!”

 

‑ Andrew A - New Forest ‑

“It was another amazing experience working with you, the printed case studies just arrived and look great!”

‑ Tanya B - Surrey ‑

“Such fabulous creativity!”

‑ Sara T - New Forest ‑

“Thank you for the swift response. The ideas you have are great. This is all a bit exciting”

‑ Mark L - Bournemouth ‑

“The logos are great thanks. The dog looks amazing, I’m really pleased and LOVE the eyes!”

‑ Claire A - Verwood ‑

(Feedback from a client’s customer) “As a connoisseur of business cards (I have over 4000 on my data base) I must congratulate you on your new image, it says exactly what you are about! – Great!”

‑ Gloucester ‑

“Thank you for bring so brilliant and talented. It was a challenging project because of the time constraints and the complexity of the programme but I must say the team here enjoyed the project”

‑ U.M - Bath ‑

“I have very much enjoyed working with you, I have a very high regard for your work and we have been delighted with your ranges and input over the years”

‑ Dawn M - Bradford ‑

“All patterns approved, lovely! Colour usage also lovely!”

‑ Jennie H - London ‑

“All looks really nice, a great job”

‑ Anthony H - Wimborne ‑

“Oh my Becks you know what you are doing. Wow thank you soooooo very much. It looks great makes so much sense and yet simple to achieve. So exciting”

‑ Becca C - Somerset ‑

“The logo you have redrawn looks great, the spacing is much better and it works well stacked too” (Rebrand)

‑ A.A - London ‑

“Love the Brand style guide – looks great!”

‑ M.K - London ‑

“I think that’s a brilliant poster!! Well done Becks!!”

‑ Bill M - Horton Heath ‑

“Many thanks again for all your hard work and help”

‑ Tim C - Somerset ‑

“I’m absolutely blown away by the idea AND your art!”

‑ Rebecca L - Seattle ‑

“We’ve now had two book launches, and on both occasions people have pretty much been queuing out of the door. And there has been overwhelming positive feedback on the cover”

‑ Bill W - Kent ‑

“We very much enjoyed dealing with Becks in our book design. Her work was of excellent quality and she offered a friendly and professional service throughout. We will definitely look to use her for further design projects in the future”

‑ Ben E - Kent ‑

Great Service & Design by Becks. Quick turnaround & delivery.

‑ Lynne H - Bournemouth ‑

“Becks designed the graphics for our car and did a fabulous job. As with designing our logo she really understood what we wanted. She is efficient and well organised. Highly recommended.”

‑ Dave M - Christchurch ‑

“I had the great pleasure of working with Becks on the icon for my podcast and my book cover. I had a vague vision in my head of what I wanted but Becks, through insightful questions and exploration delivered me a giraffe that I fell in love with immediately. Becks is both highly skilled and a delight to work with. Thank you Becks”

‑ Erica Mackay ‑

“Becks opened our eyes to design possibilities we hadn’t considered before and gave deep, professional thought to our brief. She was a pleasure to work with and very receptive to feedback and changes throughout a lengthy process on our side. I’d very happily work with her again.”

‑ Alistair Currie ‑

“Collaborating with Becks is always a joy due to her 100% commitment and her creative flexibility! I’ve worked with her on many fantastic projects, but during our recent case for support project with Population Matters I really got to see her method for getting to the heart of a brand. Truly inspiring.”

‑ Liz Peltz ‑

“It was an absolute joy to have Becks work on what was quite a complex project. Her creativity is top-notch. I was extremely impressed at how she brought our concept to life after only one briefing call. She’s professional, kept to deadlines and worked patiently to ensure the team were happy with the final outcome.”

‑ Adebola Fatilewa ‑

“Becks was very easy to work with, responsive and flexible and worked to the Tusk brand guidelines without needing any other direction.  My delivery of edits wasn’t always as planned and Becks worked around that and delivered what we needed on time.  The finished report looks great and having it in both print and online versions is a bonus. The proofing system was very easy to use and made things easier for me, such as being able to make edits during the Finance & Audit Committee meeting rather than making notes during the meeting and then the edits later.”

 

‑ Julie Cure ‑

“Becks and I have worked together for many clients and it has been an easy, straightforward, and effective process and end result.

Becks delivers on-point visual branding in a timely manner.

She produces this by listening to a client’s needs, first. Then Becks dives deep into a business’ values, goals, products, services, and purpose via her signature, branding questionnaire. It is an in-depth questionnaire that gives Becks insight into your messaging, tone, and brand culture.

Once the questionnaire is completed, Becks creates an identifiable visual branding for the client.

It sounds easy and transparent because it is! Her entire approach makes branding a stress-free experience.

Thank you, Becks for making my clients happy with your branding services. I can’t wait to work with you again.”

‑ Reda Lyle - Marketing Executive, Copywriter ‑

“Working for YMCA Bournemouth during these unusual times it has been great to have someone I could trust and rely on for proper support. I was invited to present a lecture at Parkstone Grammar School using teams. For me this was a bit of a challenge. It was great to be able to pass everything to Becks, who put together an excellent presentation making the presentation process easy to manage. The result was amazing all on brand, which included videos, infographics and Power Point. The presentation was yesterday and was so well received by the girls . I now hope to use this in several other schools, as I am no longer able to do assemblies to share our story. I can highly recommend Becks and her work.”

‑ Sheena Dayman - Events Manager YMCA Bournemouth ‑

“Becks worked with our team as a design consultant. It was a pleasure working with her from start to finish. She is incredibly organised, driven, professional, and created beautiful designs to deliver our objectives. She made a strong contribution to our house style brand guidelines, created stunning designs for our flagship fundraising appeal, and also provided strategic brand oversight of work produced by agencies and freelancers. If you’re looking for a talented designer and a lovely person to work with, I’d highly recommend Becks for your next creative project.”

‑ Rachel Addis - Senior Creative Copywriter, Christian Aid ‑

“Outstanding!
Becks has been such a great help to me, right from the start of my business. She designed my (brand identity) and has continued with other projects as they arise. She can take my vague ideas and create amazing content.”

‑ Ian Sheekey - Director and Founder IS Accountancy ‑

“Becks is an outstanding professional, highly efficient and creative. Becks understands the task and approaches it with care, and a high level of professional expertise, leaving you with a top quality end product/design.”

‑ Revd Canon Jonathan Triffitt - Director Mission & Ministry and Deputy Diocesan Secretary ‑

“Becks has been the designer for the Presbyterian Church in Wales denominational appeal for Christian Aid’s work on climate change in Kenya and Honduras, in which they aim to raise £250,000. Not only is she a great designer – producing a poster, factsheets and social media graphics in line with CA’s style guide but still managing to bring a freshness to the work – she’s also a great person to work with. On time and on point, Becks has produced great work. We would love to work with her again”.

‑ Dyfed Roberts - - Christian Aid Media, Communications and Resources Officer ‑

“You are absolutely amazing!! I’ve been reading over the Foundations over the weekend and I’m blown away by how you’ve encompassed everything and more that’s been whirling around my head for months now.

I think you go above and beyond what’s expected and that you read and judge the climate just right in terms of the impression the client wants to give and what their client needs to see/experience.

Our new brand embodies everything we’re trying to do and why and how – THANK YOU SO MUCH!!”

‑ Jess Latchford - Founder of Leading Wild Ltd ‑

“A huge thank you for your support to Sheena/YMCA…it is very much appreciated”

‑ Martin Stockley - Senior Operations Manager YMCA Bournemouth | Poole & Christchurch ‑

“As a ‘face-to-face’ person dealing with Zoom and Teams has had its challenges. It was therefore great to have someone to guide me through not only the technical aspects of that but also take away the concern of the content.

After an invite from Parkstone Grammar School to present a lecture to the 6th formers about the YMCA and homelessness, it was great to be able to give all the content to Becks Neale from Inkshed Design Studio and leave it in her capable hands.

The end result was amazing, all on brand, with various different elements, including videos, infographics and PowerPoint.

Thanks Becks, was great working with a true professional!”

‑ Sheena Dayman - Events Manager YMCA Bournemouth ‑

“Becks helped me redefine my brand and get the true meaning and ethos of what we stand for conveyed in clear messaging and logos. She listened to everything I had envisioned and managed to perfectly interpret it into visual collateral for me. I was absolutely thrilled to see my business and the way we work come to life through her expert imagery and penmanship. Thank you so, so much Becks – you’re an absolute star!”

‑ Jess Latchford - Founder & Director | Waste Knot ‑

“I asked Becks to design my new branding. She listened to me, asked lots of relevant questions, I completed worksheets and she really made me think about my who and why! After an initial change of colour palette, I am delighted with the end product. She even included some avatars for me to use which just added to the branding. Becks was not the cheapest quote, but I felt she would listen to what I wanted. Take a look at aspire4business.com Academy, Retreats, Events. Happy customer”.

‑ Beverley P - Award Winning Business Mentor | Aspire4BUSINESS ‑

“Becks redid the branding for my business last year. She took time really getting to know me and what I wanted my business to represent, including my values, ideal client, etc. The outcome of doing all the detailed ground work was the first designs she produced I loved! She produced a comprehensive set of brand guidelines and was a pleasure to work with. The logo and brand has received many compliments since launch”.

‑ Marion H - Mental Health First Aid Trainer. Award winning coach. Chair, CIPD | Protea Solutions ‑

“What a pleasure and a delight it was to work with Becks. From the outset she understood who we were and what we wanted to achieve. Professional, timely and competent. I would highly recommend Becks and would not hesitate to work on a project with her in the future”.

‑ Amanda C - Head of Fundraising and Communications at Oakhaven Hospice ‑

“ENORMOUS thanks to the exceptionally talented dream team that are @becksneale_inkshed and @sbsigns for these marvellous pieces of work that will be making appearances at shows and our pop-up events. Wanting to steer away from the standard roller-banner pieces and more towards something that emanates what we’re about, they managed to pull together my (fairly muddly) ideas and musings to produce these, which are even better than the image I’d conjured up. Thanks so much!”

‑ Jess L - Founder & Director | Waste Knot ‑

“WOW WOW WOW!! Becks, I love it – thank you so much! You have absolutely captured the ethos and feel of what Waste Knot is.” 

‑ Jess L - Founder & Director | Waste Knot ‑

“Committed, passionate, detailed and professional, resulting in beautiful work.”

‑ Harry A - Wimborne ‑

“Many thanks – it looks great! Excellent work!”

‑ Alan C - Bournemouth ‑

“I am so grateful to Becks Neale from Inkshed Design Studio who brilliantly captured one of my core values and developed a brand and logo reflecting this amazing Zulu greeting.

At the heart of the new design is an Eye, a ‘C’ and a ‘U’.

‘𝙎𝙖𝙬𝙪𝙗𝙤𝙣𝙖! 𝙄 𝙨𝙚𝙚 𝙮𝙤𝙪 𝙖𝙣𝙙 𝙄’𝙢 𝙝𝙚𝙧𝙚 𝙛𝙤𝙧 𝙮𝙤𝙪’.”

‑ Chris L - Inspirational Speaker, Southampton ‑

“Becks is very knowledgeable and talented and has a clearly defined process to help you build a brand that is very personal to your business. Love it! It fits the brief completely.”

‑ Mike N - Swindon ‑

“That is perfect! Thank you so much and consider it very much approved. Thanks also for the quick turnaround.”

[Festive version of brand identity for seasonal marketing]

‑ Mike N - Chartered Accountant ‑

“#Shoutout for Becks Neale who designed my Branding… Colour I said, colour I got.

Remember this as coined by Roy Smoothe: “Your brand is you. Once you know what it is you can take it with you!”

Becks listened and came up with ideas and colours that are MY brand and very ME! Thank you all. Year three of my business coming up!”

‑ Beverley P - Award Winning Business Mentor | Aspire4BUSINESS ‑

“Thank you to Becks Neale for her work bringing my brand to life. Loving the final look! Really excited to launch our new branding, bringing together all the elements of the work that we do.”

‑ Marion H - Mental Health First Aid Trainer. Award winning coach. Chair, CIPD | Protea Solutions ‑

“Becks did some great design work for us in the run up to and in the aftermath of being awarded a contract by the NUS to supply Fairtrade/ECO clothing to Student Unions across the UK. The contract kicked in on 1 July and runs for two years. Beck’s designed the pivotal bookmark for us which is serving as the swing ticket on all our NUS “SUstainable” garments.

I just wanted to say that Becks comes highly recommended, so if you are looking for a high calibre, professional designer who is very creative and has a well-honed and targeted imagination – someone who really understands what you are trying to achieve with your brand – then Becks is your person.”

‑ Andrew A - Founder & Executive Director | SUstainable, New Forest ‑

“Love the structured nature of the content and the examples you’re giving to help learners visualise for themselves.  The bite sized videos also work really well to keep up momentum.”

‑ Nikie F - Director of Curious Lighthouse Learning Consultancy, Portsmouth ‑

“The branding is superb Becks. Great to work with like-minded people.”

‑ Jayne C - Freelance Web Developer, Wales ‑

Love the new branding for Aspire”

‑ Nikie F - Director of Curious Lighthouse Learning Consultancy, Portsmouth ‑

“Becks you are amazing!!! 😊”

‑ Beverley P - Award Winning Business Mentor | Aspire4BUSINESS ‑

Thank you Becks. Branding looking great. Everyone loves the colours. Just given Jayne viewing of the Branding and she is as excited as me about the possibilities, especially with the icons added.”

[Brand identity, guidelines & styling]

‑ Beverley P - Award Winning Business Mentor | Aspire4BUSINESS ‑

“Response has been great. And I’ve given your details to a couple of people here already! Was chatting to a contact today who works in food product development and she said the lemon labels were some of the best food labels she’d seen in Tassie 🙂 She just reckons you’d nailed the whole concept. She’s worked a lot in the UK, and wasn’t surprised that the design had come from outside Tasmania! 

I really loved the design as soon as I saw it – I just felt you’d understood what I was trying to communicate. And I loved how quick it was. I was anxious after some previous design experience elsewhere and it was a relief to see something I really liked, and not have to try and explain why I wanted something somehow different. I felt your service was great value because I got something I liked quickly and was able to get it sent off to the printer and move on to my next job.”

[food packaging design]

 

‑ Fiona M - Owner | Freshfield Grove, Tasmania ‑

“Thank you so much really pleased with it”

[Brand touchpoint design: introductory leaflet]

‑ George B - Business Development Manager | Dudsbury Golf Club ‑

“Let me start by saying that the branding experience has been amazing and we’ve really enjoyed the output and your professionalism. I’m absolutely blown away by the final result.”

[Rebrand and development project]

‑ Chris L - Southampton ‑

“Well done it looks great, we are very happy with it. Thanks for all of the good work you have done for us.”

[Brand touchpoint design: clothing label tag in the style of a bookmark]

‑ Andrew A - New Forest ‑

“We are particularly pleased with the clean, bright feel, which speaks to us of positivity and happiness, something that we think should play strongly with students 😊… we are excited to see what transpires!”

 

‑ Andrew A - New Forest ‑

“It was another amazing experience working with you, the printed case studies just arrived and look great!”

‑ Tanya B - Surrey ‑

“Such fabulous creativity!”

‑ Sara T - New Forest ‑

“Thank you for the swift response. The ideas you have are great. This is all a bit exciting”

‑ Mark L - Bournemouth ‑

“The logos are great thanks. The dog looks amazing, I’m really pleased and LOVE the eyes!”

‑ Claire A - Verwood ‑

“Becks was always quick to reply to our questions and was always happy to make small edits throughout the process so that everything we purchased was absolutely perfect. Becks also made some really fantastic and thoughtful suggestions throughout the process, and we couldn’t have been happier with the end result”

‑ Julie P - Amsterdam ‑

(Feedback from a client’s customer) “As a connoisseur of business cards (I have over 4000 on my data base) I must congratulate you on your new image, it says exactly what you are about! – Great!”

‑ Gloucester ‑

“Thank you for bring so brilliant and talented. It was a challenging project because of the time constraints and the complexity of the programme but I must say the team here enjoyed the project”

‑ U.M - Bath ‑

“I have very much enjoyed working with you, I have a very high regard for your work and we have been delighted with your ranges and input over the years”

‑ Dawn M - Bradford ‑

“We have been extremely impressed with the high standard of submissions we have received; the product designs are innovative and exciting and I would honestly say that the artwork has been some of the best we have had from a licensee.  The attention to detail and interpretation of the style guide has been really excellent, which makes my job very easy indeed!”

‑ Jenny G - London ‑

“All patterns approved, lovely! Colour usage also lovely!”

‑ Jennie H - London ‑

“All looks really nice, a great job”

‑ Anthony H - Wimborne ‑

“Oh my Becks you know what you are doing. Wow thank you soooooo very much. It looks great makes so much sense and yet simple to achieve. So exciting”

‑ Becca C - Somerset ‑

“The logo you have redrawn looks great, the spacing is much better and it works well stacked too” (Rebrand)

‑ A.A - London ‑

“Love the Brand style guide – looks great!”

‑ M.K - London ‑

“I think that’s a brilliant poster!! Well done Becks!!”

‑ Bill M - Horton Heath ‑

“Many thanks again for all your hard work and help”

‑ Tim C - Somerset ‑

“I’m absolutely blown away by the idea AND your art!”

‑ Rebecca L - Seattle ‑

“We’ve now had two book launches, and on both occasions people have pretty much been queuing out of the door. And there has been overwhelming positive feedback on the cover”

‑ Bill W - Kent ‑

“We very much enjoyed dealing with Becks in our book design. Her work was of excellent quality and she offered a friendly and professional service throughout. We will definitely look to use her for further design projects in the future”

‑ Ben E - Kent ‑

“Over the past few years Becks has produced several items for Holtwood Methodist Church and for me personally, including banners, posters, greetings cards, CD packaging, business cards and flyers. Becks provides a thoroughly professional service and (most important!) delivers a quality product on time!”

‑ Peter A - Holtwood ‑

“Becks did a great job on our ‘Big Bang Science’ logo. She really understood the brief and conveyed everything we wanted into the design. She is quite obviously very talented.

Great value for money and great quality, thank you Becks!”

‑ Dave & Alice M - Christchurch ‑

“It’s always a great experience working with Becks. She asks the right questions and so can produce amazing results! We’re a small technology company and a quick turnaround due to our last minute requests is super helpful.”

‑ Tanya B - Surrey ‑

“Delighted with service from Becks. I put some ideas down on paper for what I required and she came back with a couple of good options, having understood the brief very well. Saved lots of time that I didn’t have to go back and forth tweaking designs and came back with great touches that I hadn’t thought of. Very pleased and will use again.”

‑ Paul S - Ferndown ‑

“It was a pleasure to use Becks for designing a logo for my electrical firm, she was professional, efficient and kept me updated at every stage of the design. And when I requested some small tweaks to the first design she got the final design back to me the next day. Very happy with the results and experience, will definitely be using her again.”

‑ Liam C - Poole ‑

Great Service & Design by Becks. Quick turnaround & delivery.

‑ Lynne H - Bournemouth ‑

“Becks designed the graphics for our car and did a fabulous job. As with designing our logo she really understood what we wanted. She is efficient and well organised. Highly recommended.”

‑ Dave M - Christchurch ‑

“Working with Becks was an extraordinary experience on so many levels. She is a rare talent when it comes to understanding your business and designing a brand that is timeless for your audience. Not only did she create a brand that I am excited about and proud of, she also taught me how to properly use the branding moving forward. I have worked with many design folks throughout my career, and she clearly is outstanding in her field. I highly recommend!!”

‑ Jeanne P - USA ‑
Membership and accreditation
Becks Neale certified as carbon literate by the Carbon Literacy Project
Becks Neale accredited member of the the Good Business Charter
Becks Neale - Earth Trust Corporate Member
Sustainable-marketing,-media-and-creative-with-University-of-Cambridge-Institute-for-Sustainability-Leadership
Becks Neale - Charity Comms Member
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