3 Reasons why brand culture matters

Brand culture is at the heart of your brand story It is the vision, values, goals, and the essence...

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Become the perfect choice – attract your ideal client

The changing landscape More and more organisations and businesses are delivering their services online and working remotely. Enforced by...

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UK charities unite in addressing hate speech on social media

With the rise of hate speech and abusive rhetoric being posted on social media, internet platforms are taking action....

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Show your organisation’s diversity and inclusivity through branding

Establishing a positive brand culture Being aware of your brand’s diverse makeup within the team, those that you serve,...

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The pandemic is a driving force behind sustainable branding – Part 2

I love seeing brands work towards becoming fully sustainable. They are creating ways to align their sustainable goals with...

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The pandemic is a driving force behind sustainable branding – Part 1

In honour of #PlasticFreeJuly, I’d like to share with you different campaigns and initiatives that focus on sustainability, and...

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Brand identity creation for a pioneer charity running to beat suicide

RunningSpace is on a mission ‘to see a world where every life is lived in all its fullness and...

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UK charities and one footballer, step up and improve the wellbeing of kids across the country

When schools first closed down across the UK, charities recognised it as a risk to the wellbeing of kids....

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Creating and styling a brand that helps clients feel good inside and out

‘The art of wellbeing and sustainable style’ The Quintessential Stylist is following her passion and purpose in helping others...

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How a brand audit guides your charity through the present and future

Shape the future you want to see Branding tells a story. It has the power to create profound statements...

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Rebranding to unify and align a charity’s identity with their caring objectives

There was so much to draw upon from Oakhaven Hospice’s important heritage through to their objectives and vision for...

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How #TheGreatRealisation became a pivotal and positive focus during COVID-19

For some, including family and friends, the pandemic has not been easy. Some relatives struggled, and continue to struggle...

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How the Scouts reacted and delivered during the COVID-19 pandemic – #TheGreatIndoors

The COVID-19 pandemic made the Scouts rethink its traditional practices and services The 113 year old charity recognised how...

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Shape the future you want to see

    On a mission to help change the world brand by brand We have an amazing opportunity right...

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How UK charity design continues to change due to COVID-19 – Part 2

As mentioned in part 1, charities quickly stepped up to meet the needs of its local communities. They concentrated...

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How UK charity design continues to change due to COVID-19 – Part 1

When the coronavirus hit, charities quickly went into action. They altered their services to match the changing needs of...

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Charity rebrand design and styling for the next chapter

Designing for good. Honouring heritage. Embracing the vision. ‘Ahead of the game, Oakhaven were already innovating, partnering and collaborating...

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Use summer colours to restore

Most summer charity events, music festivals, sporting events, including our beloved Wimbledon are postponed until 2021. This leaves the...

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How the strong iconic RNLI brand delivers

Royal National Lifeboat Institution (RNLI) branding always delivers three words: active, personal and reliable The RNLI is an iconic...

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Why illustrations are effective with multiple generations and cultures

‘A picture is worth a thousand words,’ is a well known saying for a reason. Humans are visual creatures....

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VE Day slogans, fonts and war signs became our rally cry

This long weekend is Victory of Europe (VE) Day. It is a time for us to come together, virtually...

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The impact of colour in post-coronavirus times

When our brain looks at a colour, it translates that colour into instant feelings, opinions, and thoughts. It becomes...

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Brand design campaign #couragetostayhome

A campaign to help the community during lockdown Featuring a collection of illustrations depicting 12 top tips for wellbeing...

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Strengthening the brand identity of an amazing purpose led organisation

Waste Knot are a purpose-led organisation through and through, waging a war on waste from field to plate! The...

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2 Charity brand design tips for a post-coronavirus era

After the coronavirus, when life returns to a new “norm” after lockdown, your supporters, team, and regulars will have...

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Creative #StayAtHome charity designs for May Bank Holiday Weekend

Families are spending more time together walking, playing games, and joining in on group video calls to relatives, classmates,...

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How charity brand design motivates people to take action

Developing a charity brand design is about creating a visual that emotionally appeals to supporters and inspires people to...

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2 Reasons Why Brand Design Matters

1. Brand design is about how a design works, not how it looks Before a charity or organisation meets...

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How your charity brand design can work for you!

Branding is not about randomly splashing your logo on a marketing piece or product. Your branding signifies your purpose,...

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Brand refresh for purpose-led organisation Waste Knot

Brand development to strengthen and define Waste Knot’s visual identity and style ‘Brand refresh including house illustration style and...

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2 ways to boost your wellbeing during the coronavirus lockdown

We are all in this together. We are staying home to protect the NHS and save lives. It’s a...

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The public needs charities more than ever due to the coronavirus outbreak

During these last few weeks, my husband and I are online more frequently. Most people of all ages are...

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Why change your brand design during a pandemic?

The coronavirus has put the charity sector and their services front and centre. Notifying internal and external teams regarding...

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12 top tips for wellbeing during lockdown

12 days – 12 top tips Boost your wellbeing during lockdown 12 top tips for you over the coming...

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Flexibility is the key to adapting your Easter brand design during UK lockdown

Easter is coming up and that is typically when we see brands use images and illustrations of families embracing,...

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Why Becks Neale is the right branding specialist for your charity

During a pandemic, it is crucial to send your team, staff, and the public messages about the mental support,...

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The positive impact of design

Changing the world brand by brand Since I began my career within brand design I was acutely aware of...

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Spread messages of hope and support during Coronavirus

When you get your charity’s brand, messaging, tone, and voice out to the public during a pandemic, it has...

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How charities can use design and digital assets to raise money and reach the public during Coronavirus

Yesterday, the government announced new regulations for the Coronavirus. One of those is social distancing; to cancel public gatherings,...

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How brand colour makes a monumental impact

More brands are turning towards colour psychology before deciding on colours for their logos, brand designs, fonts and more....

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How an 1860 animal charity has made a mark in 2020

Established in 1860, Battersea was known as Battersea Dogs & Cats Home. It was, and still is, a cherished...

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Brand development: Barnardo’s charity success story

After conducting extensive research from a charity’s marketing team, launching a brand refresh shows the public and its supporters...

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How to create a spring and summer rebrand design for your charity

Traditionally, donors give less to charities during warmer months. But marketing experts have proven that this does not need...

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Rebrand to establish brand positioning

The challenge: Rebrand to develop and establish Chris’ brand positioning within the corporate market Brands continually evolve to support...

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What to consider before doing a rebrand

Too often I have seen charities, and even businesses, jump into a rebrand because they see their competition doing...

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Why rebranding a non-profit increases donations and awareness

UK charities are rebranding and it is paying off! Non-profits are seeing a positive impact on brand awareness and...

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How to make your charity stand out in a crowded market

According to the Charity Commission Annual Report 2018-2019, there are over 168,000 charities in England and Wales. So how...

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Unleash the power of your brand

Do you feel like your brand doesn’t reflect who you are or what your business is all about? Today,...

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In your shoes – brand styling and refresh

Brand refresh In 2018 I took the decision to re-design my website and in the process refresh my brand...

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How to strengthen your hotel brand experience

What welcome does your hotel provide? What impression do your rooms give? Are they an eclectic mismatch of styles...

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Impact of colour

Creating connections I expect you’ve heard the expression ‘we eat with our eyes’. It refers to that initial impression...

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A cautionary tale about guest loyalty

For hoteliers – based on a true story all about ‘the customer experience’ that either leads to guest loyalty...

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Colour impression & hospitality

Setting the scene Colour makes an impression and I love how colour and character can simply transform a space....

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How to make business literature with impact

Have you ever considered what impression your business literature and resources make? Is it crammed so full of information...

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Do you know your brand colours?

Why they are critical to your brand communications By this I mean more than simply knowing your brand colours...

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Inspirational keynote speaker rebrand

Visual identity, brand guidelines, marketing material and styling for inspirational speaker Chris Lubbe ‘Rebrand to develop and establish Chris’...

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Brand design for SUstainable

“Becks did some great design work for us in the run up to and in the aftermath of being...

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Dudsbury brand design literature

Brand communication design for a luxury Golf Club, Hotel & Spa ‘An enticing introduction to showcase the facilities and...

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Bloom & Wild

Packaging design concept for Bloom & Wild “Seasonal design for Bloom & Wild’s summer collection.”   “The design concept...

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Trusting in the process

MPN Accountants approached me at the very start of setting up their new business. They needed a professional brand...

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The Brandless Brand

The most powerful brands in the world don’t need clever words or sophisticated advertising campaigns to sell their products....

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Authentic branding starts with your story

    Building trust & belonging We know that our customers are looking for more than just a service....

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How critical is design to your business?

Can an intangible asset transform your business? Let’s take a look at the value of design with your business:...

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Is your business sending the right message? 

How to tell when it’s time to rebrand Transformational results Rebranding (whether a fresh start or refining and realigning...

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A wonderful way to use your bespoke logo design

Wooden stamps & seasonal touches It’s a wrap – and not just for Christmas! Your brand is with you...

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How branding becomes your secret weapon!

Discover how to harness its power to overcome the top 3 fears that lurk in the shadows for entrepreneurs...

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New Life Building Solutions brand identity design

Visual Identity and marketing material for the construction and maintenance company New Life Building Solutions ‘New Life Building Solutions...

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Literature illustration

Concept Development Styling & Messaging Visualising the look and feel by distilling the values and messaging in colour, shape...

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Children’s educational club rebrand

Visual Identity and marketing material ‘Rebrand to communicate the fun and excitement of this hands-on experience and inspire children’s...

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Are you hiding behind your brand?

People get really stuck with naming their brand. There are many approaches and elements to consider but first let’s...

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Does your branding strum the right chords?

You need to be seen and heard for the right reasons. This means communicating your thoughts, your message, and...

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Part 3: Who wins – time or perfection?

What if you could have both? How to consistently showcase your best.

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Part 2: Who wins – time or perfection?

Are you forever torn between your time available and showcasing your best?

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Who wins – time or perfection?

Are you forever torn between your time available and showcasing your best? Two key areas identified that many entrepreneurs...

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Defining your brand experience

Think of your business as a garden in full bloom – the beautiful colours, textures, scents… how does it...

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Your unique space

Think of your business as a garden – a space bespoke to you that you can create exactly how...

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The Soulpreneur 247

The beginnings; starting out as an entrepreneur The dream and lifestyle As an entrepreneur, you’re passionate about every detail...

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Brand styling for career coach

Helping Jeanne capture and maintain the integrity of her brand.

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Next steps: you and your bespoke logo design

Taking to the road… Brand Identity Design Once you have received your bespoke logo design, ready in the file...

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A perfect fit – ‘new coat’?

Invest in your brand identity so that it’s the perfect fit. Distinctively and beautifully you and all that you...

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Artisan food brand creation and styling

Brand development and styling Are you needing clarity and design direction for your brand? Whether your brand is in...

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